Marketing Strategy
-
Travel Hacks
Are Flash Sales a Marketing Gimmick
Flash sales can boost short-term sales and create urgency among consumers. However, they may also lead to impulsive buying and erode brand loyalty if overused. Evaluating their impact on long-term business goals is essential.
Read More » -
Loyalty Programs
Should Loyalty Programs Be More Transparent
Loyalty programs promise rewards, but often cloak their terms in complexity. As consumers seek clarity, the debate unfolds: should these programs unveil their intricacies to build trust and enhance customer satisfaction?
Read More »